Date: July 26, 2010

Title: How to Ping Your Business: Using Social and Traditional Media to Increase Your Profile and Profits

Description:
Integrated PR is essential so that a consistent message is received by potential clients. This webinar will show you how successful speakers are using an integrated approach, at low cost, to generate big profits – and how you can do the same thing. This is not about social media (Facebook, LinkedIn, Twitter), nor about traditional media (TV, Radio and Print). It’s about both. The important thing is to use as many different “channels” as possible to deliver your message. The techniques described are all simple to implement and effective to use.  
 
Learning Objectives:

• How to use traditional and social media to raise your profile and profits
• What pitfalls to avoid when using social media
• What tools you can use to make the most of your time
• How to plan, execute and evaluate an integrated PR campaign to promote your speaking business
• How to be in demand on all forms of media

Time: 1:00pm - 2:00pm EST